GoodLife International Business Advisory
Europe–MENA strategic consulting for energy, water & infrastructure
Green Hydrogen
Solar & Wind
Energy Storage
Water Solutions
We connect European technology with MENA opportunities.

Our Services
We accompany energy and infrastructure projects from strategic conception through financing and partner selection to implementation and regulatory assurance.
Energy & Decarbonisation
- Green Hydrogen Strategy
- Electrolysis project development
- Power-to-X concepts
- Integration of solar and wind farms
- Storage solutions (Battery, Hybrid, Grid-Scale)
Solar & wind project development
- Site analysis
- Project structuring
- Partner matching (DE/EU)
- Technology assessment
- Pre-feasibility & feasibility
EU/DE funding consultancy
- EFSD+ guarantees
- KfW/DEG financing
- InvestEU / Green Deal programme
- DFI engagement (EIB, EBRD, Proparco)
Energy storage solutions
- Industrial storage
- Grid-scale storage
- Hybrid systems (PV + Storage)
- Microgrids for hotels, resorts, cities
Water & Infrastructure
- Desalination
- Smart Water Networks
- Pipeline Modernisation
- ZLD Systems
- Energy-Water Integration
Strategic Cooperation Europe–MENA
- Access to German Technology Partners
- Industrialisation & Manufacturing (Solar Modules, Storage, Components)
- Government & Institutional Alignment
- Executive Representation
Decarbonisation Certificates & Compliance (EU/MENA)
GoodLife International supports energy and infrastructure projects in compliance with European decarbonisation standards, including:
- Guarantees of Origin (GO)
- I-REC / Renewable Energy Certificates
- Carbon Credits (VER, CER, EU ETS)
- EU Green Hydrogen Certification (RFNBO, CertifHy)
- ESG & Science-Based Targets (SBTi, CDP)
- EU Battery & Storage Compliance
Core Strengths
Skills we are happy to utilize for you
Cross-border Presence
The headquarters in Cologne ensures European credibility, while the office in Cairo enables regional networking.
Multilingual Communication
We speak German, English, Arabic, and Farsi – for smooth collaboration.
Commitment to Sustainability
Projects in line with GRI/SASB reporting standards and global ESG frameworks.
Leadership & Experience
Proven successes in building high-performing teams and delivering measurable results.
What we achieve for you
We support companies, investors, and public institutions in successfully designing, financing, and implementing complex energy and infrastructure projects across borders, with a particular focus on renewable energies and their financing.

+20 years of experience
in project management, financial controlling, and grant administration within industry, consulting, and research.
Positions in Europe and the Middle East
with a deep understanding of European and MENA markets—both technically and culturally
Experience in EU research and funding programs
Including collaboration with the German Aerospace Center (DLR) and European technology projects.
About GoodLife
GoodLife International Business Advisory is an internationally oriented consulting firm that connects Europe and the MENAregion. The focus is on projects in the areas of renewable energies, water and sustainable infrastructure. GoodLife brings together German and European technological expertise, international project partners, investors, and European funding programmes.
The company supports governments, institutions, technology providers and project developers from strategic alignment through project structuring and financing to international cooperation. The aim is solutions that are economically viable, technologically modern and sustainably long-term.
Founded by Homa Heybati
Homa Heybati is the founder of GoodLife International and a European-influenced strategist with particular expertise in the MENA region. She stands for clarity, precision and international professionalism as well as the ability to connect different economic, technological and cultural perspectives.
Under her leadership, GoodLife International builds bridges between governments, technology providers, investors and project developers, creating resilient partnerships between Europe and the MENA region.